What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners about how their site is being used.

This Cookie Policy explains what cookies we use, why we use them, and how you can manage your preferences. It should be read alongside our Privacy Policy.

How We Use Cookies

We use cookies for the following purposes:

• To ensure our website functions correctly and securely

• To remember your preferences and settings

• To understand how visitors use our website so we can improve it

• To measure the effectiveness of our advertising campaigns

• To remember information you have entered in forms on our site

Managing Your Cookie Preferences

You can manage your cookie preferences at any time using our cookie banner, which appears when you first visit our site. You can choose to accept all cookies, reject non-essential cookies, or customise your preferences by category.

You can also control cookies through your browser settings - please refer to your browser's Help section for guidance. Please note that disabling certain cookies may affect the functionality of our website.

For further information about managing cookies visit allaboutcookies.org.

The Cookies We Use

Essential Cookies

These cookies are strictly necessary for our website to function correctly and cannot be disabled. They require no consent. They are set by Wix, our website platform, and cover site security, session management, load balancing and core functionality.

Analytics Cookies

These cookies help us understand how visitors interact with our website. All data collected is aggregated and anonymous. We use this information to improve the structure, content and performance of our site.

We use the following analytics services:

• Google Analytics (provided by Google) - tracks how visitors use our site, including pages visited and time spent on site

• Microsoft Clarity (provided by Microsoft) - records anonymised session data and heatmaps to help us understand user behaviour and improve the site experience

Advertising & Performance Cookies

These cookies measure the effectiveness of our advertising campaigns. They help us understand which ads are driving enquiries so we can make the best use of our marketing budget. They do not store personal information and cannot be used to identify you individually.

We use Google Ads conversion tracking (provided by Google) for this purpose.

Blog & Functionality Cookies

When you interact with our blog or submit an enquiry through a form on our site, cookies may be set to remember your details for future visits and to provide a consistent experience.

Session and Persistent Cookies

Cookies are either session cookies, which are deleted when you close your browser, or persistent cookies, which remain on your device for a set period of time. Where a cookie is described as a session cookie it will be removed automatically when your browser is closed.

Third Party Cookies

Some cookies on our site are set by trusted third party services. These are governed by the respective third party's own privacy and cookie policies:

• Google - policies.google.com/privacy

• Microsoft - privacy.microsoft.com/privacystatement

Please note that social media icons displayed on our website, including Facebook and LinkedIn, are static links only. We do not operate any social media tracking pixels and no cookies are set by these platforms through our site.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time in response to changes in our practices or in applicable law or guidance from the Information Commissioner's Office (ICO). Any updates will be posted on this page with a revised date. We encourage you to review this policy periodically.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Email: privacy@assure-u.com

Telephone: 03300 100 441 (Monday to Friday, 9.00am to 5.00pm)

Assure-U International Ltd - Company No. 11843791 - FCA Ref: 937356 - ICO Reg: A9009742